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30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
30-DAYS EASY RETURNS
Extra 10% OFF On Prepaid Orders
Lifetime Warranty | T&C Apply
The Augussto Wearer
One Standard. Three Lives.
Boardroom. Studio. Trail. The same uncompromised frame — for every version of your day.
Most Loved
The Bestsellers
Free · No App Needed
AI-Powered
Virtual Try-OnSee It On Your Face.
No guesswork. No returns because it didn't look right. Our AI try-on uses your camera to place any Augussto frame on your face in real time — so you know it's yours before it ships.
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Choose a frame from any collection
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Allow camera access — no account needed
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See it live on your face — then shop with confidence
Built With Precision.
Precision isn't a marketing word here — it's what you feel the moment you open the hinge. Grade-A acetate, dense and richly pigmented, polished to a finish your fingers notice before your eyes do. The hinge calibrated to open with exactly the right resistance — on day one, and on day one thousand. Every detail engineered to last, because frames that earn your loyalty are frames built to deserve it.
A+
Acetate
0
Middlemen
∞
Warranty
Our Story · The Difference
Built Different. Priced Honestly.
The Augussto StandardAugussto was built on one uncomfortable truth — most premium eyewear costs what it does not because of what goes into it, but because of how many hands it passes through before reaching yours.
We removed every step between the frame and you. Same Grade-A materials. Same precision engineering. A fraction of the final price.
The Gap Nobody Was Filling.
Mass Market
₹2K–₹2.5K
The Missing Middle
₹5K–₹6K
Luxury Branded
₹20K–₹25K+
Mass Market Eyewear
₹2,000 – ₹2,500 — Frame + Lenses
- Injection-moulded plastic frame
- Hinges that loosen in months
- Basic, uncoated lenses
- No after-sale support
- Disposable by design
Augussto
Complete Augussto Eyewear
₹5,990 — Frame + Lenses, Complete
- Luxury-grade Italian acetate frame
- Top-quality UV-blocking, scratch-resistant lenses
- Precision-engineered hinges, calibrated to last
- 30-day returns + Lifetime warranty
- Zero middlemen — straight to you
Luxury Branded Eyewear
₹20,000 – ₹25,000+
- Similar material specification
- Comparable lens quality
- 6+ layers of supply chain markup
- Brand tax baked into every rupee
- You pay for the logo, not the lens
Let customers speak for us
From the Journal
Read & Learn
Which Lens Tint is Best for Driving, Outdoors & Evening Wear
If you’ve ever picked eyewear because it looked good on Instagram, only to realize you can’t see a thing while...
How to Clean & Maintain Italian Acetate Eyewear for Years
If your premium acetate frames look dull, loose, or scratched within months, it’s not “wear and tear” it’s poor care.Italian...
Sustainable Eyewear: How Acetate & Materials Evolve
Much of the eyewear touted as "eco eyewear" is really just what we would call regular acetate with a better...
2026 Eyewear Trends: New Bezel & Frame Styles Redefining Fashion
Your current frames feel safe. That’s exactly why you’ll look dated in 2026. Because eyewear fashion is no longer about...
Blue Light & Eyewear: Protect Eyes from Digital Screen Strain
What Is Blue Light and Why Does It Matter? In today's world, screens are everywhere from the time you wake...
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